Roofer in a hi-vis shirt and safety harness working on a residential roof under a clear blue sky

Local SEO and Google Business Profile agencyGet Found on Google.
Get More Customers.

NuRank Digital is a local SEO agency that helps local businesses rank higher on Google Maps, Google Search and AI tools like ChatGPT. We send Google the right signals about your business, so more nearby customers find you, call you and enquire.

Free GMB audit, no obligation. Most businesses see considerable results within 45 to 60 days.

Local SEO for every local business. Whatever your niche.

It does not matter what your business is. Google ranks every local business on the same core signals, and we have the expertise to work in your niche. Tell us what you do

  • Roofing
  • HVAC
  • Plumbing
  • Electrical
  • Appliance Repair
  • Landscaping
  • Cleaning
  • Pest Control
  • Auto Repair
  • Dental Clinics
  • Salons and Spas
  • Law Firms
  • + any local business

The problem

Are Local Customers Finding Your Business on Google?

When someone nearby needs a business like yours, they start on Google, or increasingly, they ask an AI assistant. If your business is hard to find there, those calls go somewhere else.

Sound familiar?

  1. Competitors show up first.

    When customers search for what you do in your area, other businesses appear before yours.

  2. Your Google Business Profile is sending weak signals.

    Missing services, service areas, hours or photos make it harder for Google to trust your business and show it.

  3. Your website does not say what you do and where.

    If your services and areas are unclear, search engines and nearby customers may not realize you cover them.

  4. AI assistants never mention you.

    More customers now ask ChatGPT, Google AI or Perplexity for a recommendation. If you are not cited, you are not considered.

  5. You are not sure what is working.

    You may have paid for marketing before and never had a clear answer about what was done.

Google shows the businesses it trusts. We find the signals that are missing or weak, and fix the ones that matter most first.

Start with a free GMB audit

Services

Local SEO Services That Help Customers Find You.

Ranking is about trust. Everything we do sends Google, other search engines and AI tools the right signals about what you do, where you work and why customers can rely on you.

01 · Google Business Profile (GMB)

Rank on Google Maps

Your Google Business Profile is one of the biggest signals Google uses for local results and the Map Pack. We make it complete, accurate and hard to ignore.

  • GMB Audit and OptimizationCategories, services, areas, photos, posts and reviews, fixed and optimized.
  • Local Citation BuildingConsistent listings on trusted directories that confirm who and where you are.
  • Competitor ResearchWhat the businesses ranking above you do, and the gaps you can win.
Ask about this in your free audit
02 · Website and SEO

Rank your website on Google

Local SEO for your website: clear pages that tell search engines exactly what you do and where, backed by signals that prove you are worth showing.

  • Complete SEO AuditA full check of your site and presence, turned into a prioritized plan.
  • Full Website and SEO StrategyStructure, content and SEO planned around how customers search.
  • Extensive Keyword ResearchEvery term nearby customers use, including ready-to-hire searches.
  • On-Page SEOTitles, headings, content and links on every key page.
  • Technical SEOSpeed, mobile, indexing and structured data fixed.
  • Off-Page SEOQuality links and mentions that build your authority.
Ask about this in your free audit

Our process

A Clear Local SEO Plan. Practical Work. Honest Reporting.

No mystery and no jargon. You will know what we are looking at, what we plan to do and why.

  1. Step 01

    Review

    We review your online presence, Google Business Profile, website, AI search mentions and local competition.

  2. Step 02

    Prioritize

    We identify the signals that matter most for your business and agree on practical next steps with you.

  3. Step 03

    Improve

    We work through the agreed improvements to your profile, website, reviews and AI search presence.

  4. Step 04

    Measure

    We review the available data, explain what has changed and identify what to work on next.

How long does Local SEO take?

It depends on your competition, but most businesses start seeing considerable results within 45 to 60 days.

  1. From 30 days

    In less competitive markets, rankings can start moving within the first month.

  2. 45 to 60 days

    Most businesses start seeing considerable results: more visibility, more calls, more enquiries.

  3. Up to 6 months

    Highly competitive markets and search terms can take longer to reach the top positions.

Saad Shafiq, founder of NuRank Digital
نورNur means “light” in Arabic

Meet the founder

Hi, I’m Saad.

NuRank Digital is a Local SEO agency for local businesses of every kind, and I’m the person who will be working to get yours found.

“Nur” is the Arabic word for light, and it is also made up of my family’s initials. Helping good local businesses step into the light, where the right customers can see them, felt like the right purpose for it.

I hold a master’s degree in Media Sciences and spent years in media before moving into technology, where I do my best work. I learned Local SEO from seasoned experts, and now I focus on one thing: helping local businesses rank higher on Google, in Google Maps and in AI tools like ChatGPT.

I give every project 110%, and I’m determined to make yours a success.

  • Master’s degree in Media Sciences
  • Focused on Local SEO, GMB and AI search

Saad Shafiq

Founder, NuRank Digital

Free GMB audit

Request Your Free GMB Audit.

A detailed look at your Google Business Profile and the signals around it, explained in a short video with clear notes on what to fix first. Free, with no obligation.

What we check

  • Profile completeness
  • Categories and services
  • Map and local visibility
  • Reviews and responses
  • Competitor profiles
  • Website connection
  • Name, address and phone consistency
  • AI search mentions

What happens next

  1. We audit your profile

    Your Google Business Profile, the signals around it and how you show up locally.

  2. You get a 5-minute video

    A short Loom walkthrough of the issues on your profile and why it is not ranking higher.

  3. A quick call, if you want to go ahead

    We get to know your business and show you exactly how we work.

What would you like?

Fields marked with an asterisk are required.

We only use these details to reply to you. See our Privacy Policy.

GMB audit findings

Sample format

Suggested priorities

  1. 1

    List every service you offer on your Google Business Profile

    Why: It tells Google which searches you should appear for.

    High priority
  2. 2

    Name the towns and areas you cover on your website

    Why: Clear location signals help Google show you to nearby customers.

    High priority
  3. 3

    Answer common customer questions on your service pages

    Why: AI tools and search engines quote clear, direct answers.

    Medium priority
  4. 4

    Ask recent customers for honest reviews

    Why: Fresh reviews are a strong trust signal for Google and for people.

    Medium priority
An illustrative example of how we present recommendations. Your audit is based on your own business.

FAQ

Local SEO Questions Business Owners Ask.

Straight answers about Local SEO, what we do and what to expect. Something else on your mind? Ask us directly.

What is Local SEO?

Local SEO (local search engine optimization) is the work that helps your business appear in Google Maps, the local Map Pack and Google Search when people nearby search for what you offer, for example "emergency plumber" or "dentist near me".

Think of it as sending Google and other search engines the right signals. Your Google Business Profile, your website, your reviews and your business details across the web all tell search engines what you do, where you do it and whether customers can trust you. The clearer and stronger those signals, the more willing Google is to rank you higher and show you to customers.

What does a local SEO agency do?

A local SEO agency improves how your business shows up when nearby customers search. That usually means optimizing your Google Business Profile, fixing your website, building consistent local citations, earning reviews and tracking what changes.

At NuRank Digital, that work covers 10 services: a complete SEO audit, competitor research, website and SEO strategy, keyword research, on-page SEO, technical SEO, off-page SEO, GMB audit and optimization, local citation building, and AEO, GEO and AIO for AI search.

What is GMB optimization, and how does it help my business?

GMB optimization means improving your Google Business Profile, which used to be called Google My Business (GMB). It is often the first thing customers see in Google Search and Maps, and one of the strongest signals Google uses to decide which local businesses to show.

We make sure your categories, services, service areas, hours, photos, posts and reviews are complete, accurate and active. That helps Google trust your business and makes it easier for customers to choose you and get in touch.

How long does Local SEO take?

Most businesses start seeing considerable results within 45 to 60 days.

Exact rankings depend on your competition. In less competitive markets, rankings can move within about 30 days. In highly competitive markets, reaching the top positions can take up to 6 months. Your location, business history and how much of the recommended work gets done also play a part.

Can you guarantee that my business will rank first on Google?

No, and you should be careful of anyone who does. Google decides what to show, and the top spot depends on competition, location, business history and other factors nobody controls directly.

What we can do is send Google the strongest possible signals about your business, focus on the improvements most likely to help, and report honestly on what changes.

Do you work with my type of business?

Almost certainly. It does not matter what your business is. We work with all kinds of local businesses, from roofers and plumbers to dental clinics, salons and law firms.

Google ranks local businesses using the same core signals: relevance, distance and prominence. We have the expertise to learn how customers search in your niche and apply those principles to your business.

What are AEO, GEO and AIO?

AEO, GEO and AIO are ways of optimizing your business for AI search. AEO (Answer Engine Optimization) helps your business appear in direct answers. GEO (Generative Engine Optimization) helps AI models like ChatGPT, Claude, Gemini and Perplexity understand and mention your business. AIO (AI Overview Optimization) focuses on Google’s AI Overviews at the top of search results.

All three build on strong SEO. AI tools lean on the same signals as Google: your Business Profile, your website, your reviews and your listings across the web. We make those signals clear and consistent, then structure your information so AI tools can quote it accurately.

How do I get my business recommended by ChatGPT and other AI tools?

Make it easy for AI tools to understand and trust your business. Keep your Google Business Profile complete, state your services and service areas clearly on your website, answer common customer questions directly, keep your business details consistent across directories and earn genuine reviews.

Nobody can guarantee an AI recommendation, but these signals improve your chances. Our free GMB audit includes a check of whether ChatGPT, Google AI, Perplexity and others mention you today.

Do you work with businesses in my area?

Yes. Local SEO is done remotely, so it does not matter where your business is based or how far you are from us. Just tell us the area you serve when you request your free GMB audit.

Do I need a website to improve my Google visibility?

Not to get started. A well-maintained Google Business Profile can help on its own. A clear website usually makes a real difference over time, because it gives Google and AI tools more signals about your services and areas. We can talk through what makes sense for you.

How much does it cost?

The GMB audit is free. The cost of ongoing work depends on your market, your competition and how much needs fixing, so we do not use one-size-fits-all packages.

After the audit and a quick call, you get a clear quote for the work we recommend before anything starts.

What happens after I request a GMB audit?

We audit your Google Business Profile and send you a short Loom video, about 5 minutes long. In it, we walk you through the issues on your profile and explain why it is not ranking higher.

If you would like to go ahead, we start with a quick call to understand the nature of your business and show you exactly how we work. The audit is free, and there is no obligation to continue.

Let’s Make It Easier for Customers to Find You.

Start with a clear look at how Google and AI search see your business today, and the improvements worth making first.